Friday, June 25, 2010

The Economics of Beer

Did you know?

Fifty-four percent of all American adults drink beer.

Montana has the highest rate beer consumption per capita in the country - nearly 43 gallons per person per year. Whoa.

Bud light is the number one selling beer in the industry with a 19.3% market share, practically double that of Heineken, Corona Extra, Busch and Keystone Light combined.


Read the full story...

Beer Sales Slump

The economy and high unemployment numbers are causing the unthinkable... a decline in beer sales. Long considered one of the most stable markets in the economy, beer sales are down 3-4 percent.

New customers, 21-30 year old males have been hit hard by the recession and unemployment, and as a result, aren't drinking as much beer. Harder hit are farmers who are facing barley surpluses as a result.

The bright spot is an uptick in sales for higher priced, high quality craft beers like Sam Adams, Sierra Nevada, etc. Also, enjoying a resurgence are economy beers like Pabst Blue Ribbon.

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Tuesday, June 22, 2010

Home Brewer Seal T-Shirt

"The Brewer's Seal" is a great-looking t-shirt for the serious home brewer, classy and subtle. Tell the world how serious you are about beer.

Text on the shirt reads:
"Home Brewer Extraordinaire. I make hand crafted premium ales and lagers. Brewed with care and skill, my beer tastes awesome and is vastly superior to the watered-down corporate swill you drink."


Get the Brewer's Seal shirt exclusively at BrewerShirts.com > > >

Monday, June 21, 2010

Beer is the Healthiest Alcoholic Drink

Three Cheers for Beer!

A new study claims that, drunk in moderation, beer has a relatively low calorific value compared to many other alcoholic drinks, and is “one of the healthiest alcoholic drinks around”.

According to the study, commissioned by The Beer Academy, the drink is a rich source of vitamins, fibre, minerals and antioxidants and has relatively low calorific value as compared to other alcoholic beverages. Beer lovers will be thrilled to learn that new research claims the popular beverage can benefit people’s health.

The research shows beer doesn’t contain any fat and that antioxidants and minerals which it contains, such as silicon, may actually lower the risk of osteoporosis.

Read the full story...

Tuesday, June 15, 2010

Homebrew T-Shirt of the Week

"Zymurgist," one of our most popular homebrew t-shirts is on sale this week for $12.99. White lettering on a navy blue shirt. Wear it with pride at your next brew club meeting or pub crawl.

Monday, February 1, 2010

St. Patrick's Day T-Shirts for Home Brewers and Beer Geeks

Beer geeks have a love-hate relationship with St. Patrick's Day. More often than not, St. Paddy's parties involve adding green food coloring to a keg of Bud Light and overconsumption to the point of face-down humiliation. Of course, it also can involve flashing and hooking up, which depending on your age and relationship status can be a good thing.

All this notwithstanding, we love St. Patrick's Day because it's an opportunity to reflect of the two greatest things Ireland has given us... Irish Stout and Irish Red. Grab a case one of these delicious beers and put the other drunken Erin-Go-Braless revelers to shame.
Irish Stout
Hats off to Guinness - one of the most recognized and best marketed beers in the world that is actually a good beer. Brilliant! Always satisfying. However, if you want to drink a better Irish Stout, lay your hands on a Beamish. You'll never go back. Murphy's is another good example of the style.
Irish Red
Yeah, yeah I order a Killians when I'm at my local TGIApplebeesBennigans, but U.S. brewed Killians is about as Irish as Sean Connery. A better pick would be a Smithwick, Murphy's or O'Hara's.
Green Beer Geek T-Shirts
Okay, you've picked your beer, now for the wardrobe. It is de rigeur that you wear a green t-shirt to any St Paddy's Day party. These are often of the "Kiss Me I'm Irish" or "Irish I Were Drunk" variety. But you don't have to go that route. Here are a selection of fine green tees for home brewers and beer geeks.
Your Beer Sucks
Simple. Arrogant. Green. "Your Beer Sucks - My Homebrew Tastes Better" This works even better if you're drinking a mug of your own Dry Stout.


Home Brewer Seal
This parody of the Guinness logo proclaims the following: Home Brewer Extraordinaire - I make hand crafted ales and lagers. Brewed with care and skill, my beer tastes awesome and is vastly superior to the watered-down corporate swill you drink.


Pilsner Rocks
"Pilsner" - rock and roll parody shirt, spells out one of the classic beer styles in classic AC/DC typeface.


Bubbly Beer Geek
Features "Brew Geek" with the word Beer spelled out with bubbling beer.


Can You Beer Me Now?
"Can You Beer Me Now?" Cell phone coverage parody for serious beer drinkers, home brewers and pub denizens.


Craft Brew Revolution
"Craft Brew Revolution" - because corporate beer sucks.


Zymurgy Definition
"Zymurgy - (zahy-mur-jee) noun - the branch of applied chemistry dealing with fermentation, as in beermaking, brewing, winemaking, the preparation of yeast, etc." A great shirt to explain to people just exactly what it is you do with all those chemicals in your basement.


Pour Favor
Pour Favor" t-shirt for draft beer lovers. Tap that keg and get a pint.


You can get all of these great Beer Geek t-shirts Only at BrewerShirts.com, shirts and gear for homebrewers and beer snobs.