Friday, June 25, 2010

Craft Beer Sales Rise

Last year, the Beer Institute reported that overall beer consumption was down by about 2 percent. So far this year, it's down even more.

Many young men are foregoing drinking in bars and instead taking their beer and going home.

This is good news for the craft beer industry, as those young men are choosing to drink better beers at home.

The one bright spot in the domestic beer market is craft beer produced by small independent microbreweries — names like Boston Brewing, Sierra Nevada and The Pike Brewing Co.

Craft beers are just a tiny piece of the overall beer market, but at a time when overall consumption has fallen, craft beer sales have risen. Sales were up about 7 percent last year — and appear to be doing as well or better this year.

Read the full story...

Now, if all those young men started brewing their own beer...

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